August 2009
7 posts
The Future of the Big Idea →
The “Big Idea” of tomorrow may be the Nike+ approach - develop a useful service that helps people live their passion/interests. Another approach is the PR-driven big idea - the one that has reach and awareness built in via the “mediability” of the idea - how suitable it is to “earn media” both from traditional media and the new influencers expressing themselves...
Aug 20th
Top 100 best social media books →
Envoyé de mon iPhone
Aug 18th
10 tips to optimize Facebook fans pages
> http://www.imediaconnection.com/content/24109.asp
Aug 18th
Facebook 3.0 For iPhone Submitted. Now Let’s Count... →
Envoyé de mon iPhone
Aug 16th
How Twitter acts in practical →
Aug 15th
Brandworks 2009: Social Media Profiles &... →
Presentation at Brandworks University 2009 in Madison, Wisconsin by Charlene Li on June 2, 2009.
Aug 13th
Aug 7th
July 2009
24 posts
Template Twitter strategy for Government... →
by Neil Williams, head of corporate digital channels at the Department for Business, Innovation and Skills (BIS) at the British Government
Jul 28th
Jul 27th
Jul 27th
Identifying a social media workflow « P Morgan... →
Jul 27th
“Twitter 101 for Business - Getting started Every day, millions of people use...”
– Twitter 101 for Business — A Special Guide
Jul 27th
La fabrication du Nutella  →
Sa recette reste secrète, mais sa fabrication se dévoile. Le Nutella est une invention italienne de la famille Ferrero. Pourtant, c’est en France, près de Rouen, que se trouve le principal site de production de la célèbre pâte à tartiner. Découvrez en images l’endroit où nait le Nutella
Jul 27th
Jul 27th
Jul 26th
Jul 25th
Advertising Will Change Forever - Advertising Age... →
The result is that digital, which will be about 12% of overall advertising spend in 2009, is likely to grow to about 21% in five years. Along the way overall advertising budgets won’t grow much. This is huge. It means we are all digital marketers now, since digital is at the center of many campaigns anyway.
Jul 22nd
how exposure to online advertising affects users'...
This week Compete launched Ad Impact, a tool to measure how exposure to online advertising affects users’ online behavior. In particular, Ad Impact observes how search queries and interactions with the brand, competitor and third-party sites are affected after a person is exposed to a given online ad campaign....
Jul 15th
The Great GRP Debate - eMarketer →
Jul 15th
Pew Internet last report on the use of Internet... →
Jul 15th
Jul 9th
WatchWatch
SMC Futur de la Publicité on-line Aude Delobelle Le ciblage comportemental, par Aude Delobelle Tendre vers la “publicité intelligente” pour comprendre qui interagit avec quoi, et extrapoler les “profils de consommations” : c’est le principe du re-targeting. Les anglo-saxons sont assez agressifs sur cette technologie qui permet de privilégier un ciblage précis et une exposition de marque...
Jul 9th
Facebook's Own Estimates Show Declining Student... →
Jul 7th
Social Media Business Council →
Social Media Business Council members regularly discuss, collaborate, and share best practices on current issues facing social media leaders at large enterprises.
Jul 2nd
media aces →
Media ACES is the association for corporations & European social media. We are a peer to peer network of corporate social media experts / evangelists based in Europe. Our aim is to Be recognised as the community (club) of European corporations(*) of all sizes involved in all kinds of social media initiatives, including corporate blogs and the use of social networks Enable European...
Jul 2nd
Logeeka | Pensate in grande. Siate piccoli. →
Jul 2nd
BOXEE: the open, connected, social media center... →
Jul 1st
Jolicloud, a cool new OS for your netbook →
The Jolicloud Manifesto At Jolicloud we believe a movement has started. A movement that will change the computer industry forever: a world where computers are inexpensive, where operating systems are free and software is online. This is the world we dreamed of when we first discovered computers and the Internet. And this is why we wanted to build an operating system (OS) around a platform that...
Jul 1st
Menorca TechTalk | About TechTalk →
TechTalk is an unstructured event gathering top tech entrepreneurs at Martin Varsavsky’s Torrenova farm in Menorca.
Jul 1st
Compte-rendu du premier Facebook Marketing... →
Pour avoir une présence forte sur Facebook, les marques doivent mettre en oeuvre un effort de solidarité interne autour des expériences de marketing social. Au final, tout mène à la vente : la marketing digital a un impact phénoménal sur les ventes et utilise le “social” pour générer des prospects. Jusque-là, les publicités Facebook n’ont pas montré par elles-mêmes de résultats...
Jul 1st
Michael Jackson Sells 2.6 Million Downloads This... →
For an even better idea of how big these numbers are, suffice to say that no artist has ever sold more than one million digital songs in one week
Jul 1st
June 2009
4 posts
Jun 22nd
Online Publishers Association | OPA News | Press... →
Online Publishers Association Study Shows Consumers Exposed to Display Advertising Are More Engaged and Spend More Money Online Research Highlights Effective Ways to Measure the Impact of Branding Campaigns
Jun 18th
Les nouveaux médias : des jeunes libérés ou... →
Rapport d’information de M. David ASSOULINE, fait au nom de la commission des affaires culturelles n° 46 - 22 octobre 2008
Jun 18th
18,3 millions de foyers français abonnés au haut...
La France comptait fin septembre 18,3 millions d’abonnés à l’internet haut débit, dont 17,3 millions via le téléphone (ADSL), le solde représentant essentiellement les clients du câble, selon les chiffres publiés mardi par l’Autorité de régulation des télécoms, l’Arcep. En un an, le nombre de clients au haut débit a progressé de 13%, soit 2 millions de foyers en plus,...
Jun 3rd
May 2009
6 posts
Alexandra Najdanovic (Mediacom Interaction) : "Les... →
May 12th
Baromètre 2009 de l'e-marketing direct sur Journal... →
May 11th
My M&M's fait le pari du haut de gamme sur Journal... →
May 11th
Le nouvel âge d'internet - La tectonique des clics... →
May 5th
Monday Note →
May 5th
“”
– Facebook Statistics, Demographics, Reports, and News – CheckFacebook
May 4th
April 2009
10 posts
GO2WEB20 Blog: 10 Services with Realtime... →
Apr 27th
EtherPad: Realtime Collaborative Text Editing →
Apr 27th
Europe Logs On →
Since 2004, broadband connections across Europe have grown by almost 95%, from 44 million households in 2005 to over 85 million. In fact, broadband Internet connections in Europe today outstrip those in the US, representing 83% of all Internet connections, compared to 70% in America. The explosion in broadband uptake combined with the relentless pace of technological innovation is driving a...
Apr 14th
YouTube - UniversalMusicFrance's Channel →
Apr 11th
Apr 11th
Apr 8th
8 Excellent Tools to Extract Insights from Twitter... →
Twitter is now the third most popular social network, behind Facebook and MySpace (Compete, 2009). A year ago, it has over a million users and 200,000 active monthly users sending over 3 million updates per day (TechCrunch, 2008). Those figures have almost certainly increased since then. With the torrential streams of Twitter updates (or tweets), there’s an emerging demand to sieve signals from...
Apr 8th
Incident technique dans le métro… Pourquoi suis-je rentre dans ce métro …
Apr 8th
Grande-Bretagne: altercation entre des villageois... →
Apr 6th